A new IBM social media campaign aimed to showcase the capabilities of IBM Watson, a question-answering computer system capable of answering questions posed in natural language, with leading industries like the NFL, the tennis tournament, the U.S Open. In addition IBM Watson is instrumental to help developers of new applications such as pizza delivery apps.
IBM Watson
I served as the Senior Art Director working closely with the IBM clients to make this creative vision come to life. I provided the stylistic idea, the art direction to junior design staff and finalized multiple posts and renditions.
